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Take a minute to look over some examples of the work we’ve done for our clients. Send us a message so we can discuss what Levy Industrial can do to help move your products or services.

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Levy Industrial has the strategies, metrics, and vertically specific knowledge to fuel the sales cycle.






Levy Industrial

4 Smithfield Street
Pittsburgh, PA 15222

412.201.1900
info@levyind.com

  • Home
  • About
  • Strategy
  • Tools
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American Marketing Association | Pittsburgh
Certified HubSpot Partner

Copyright © 2019 Levy Industrial. All rights reserved. | Privacy Policy

Nick Burcin, Web Developer

Nick Burcin

Web Developer

Nick Burcin is a web and software developer. He has done undergraduate work in neuroscience from the University of Pittsburgh and is pursuing a degree in software engineering from Penn State University. He has a keen interest in accessible site design for people with disabilities, political analysis of film and golf.

Featured Campaign (WPW)

At Levy Industrial, we’ve expanded our creative toolbox to include animated process illustrations. Whether it’s a fire alarm (FA) system, a carbon black processing line or a business operations diagram, clients are seeing the benefits of animating illustrations of complex systems or processes.

This recent animation that Levy Industrial created for West Penn Wire (WPW) clearly represents the essential requirements of an FA system, including WPW’s cable products, and can be helpful to installers and systems integrators in the field.

“Process animations educate viewers, improve SEO, create easily quantifiable metrics and have a proven ROI,” says Lisa Wittig, Levy Industrial’s Vice President of Creative Services. “It’s the latest, and best, way to showcase your system or process in a format that’s easy for target audiences to understand.”

Review Our Other Projects>>
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Overview: Levy Industrial is working with MAQ AB, a Swedish tooling company, to launch its new product, the Self-Tuning Mass Damper™ or STMD™ at the International Tool and Machine Show. Francois Gau, president and CEO of Levy Industrial, is overseeing the new product introduction. Francois, a former executive at machine tooling giant Kennametal, and the Levy Industrial team are preeminently qualified to help this Swedish startup to navigate the marketing waters of IMTS and beyond. MAQ pioneered this technology that simplifies machining by eliminating costly vibration, reducing the need for secondary operations. It’s targeted to parts and cutting tool manufacturers, machine tool builder and distributors.

Integrated Solution:

  • Branding
  • Website Design and Development, including Shipping and Inventory Management and E-commerce Platform (http://www.maqab.com/)
  • Packaging
  • Demo Kits
  • Media Relations
  • Trade Show Exhibit
  • Trade Show Management
  • Presentation Graphics
  • Pre-show Marketing, including Social Media and E-mail Blasts
  • Post-show Marketing

Review Our Other Projects>>
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Mitsubishi Electric Power Products

Mitsubishi Electric Power Products Video

Mitsubishi Case Studies

Mitsubishi Case Studies

Myriam Gau

Marketing Manager/HR

Myriam creates strategic campaigns to convert leads into customers using marketing automation and social media. She has a bachelor’s degree in business and marketing from Institut de Formation a la Gestion of Toulouse, France. Since arriving in the United States in 1995, she’s held various positions in marketing, HR and education. Myriam is president of the French Cultural Center/Centre Francophone de Pittsburgh and donates her time as a social media specialist for three local non-profits.

Mitsubishi

Mitsubishi Electric Power Products Video

Mitsubishi Case Studies

West Penn Wire
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IMS Systems
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Teddico
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Leybold
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Penn Machine Company
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Swagelok
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Oerlikon Leybold
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Homewood
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West Penn Wire - Aquaseal
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S&S Refractories
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Mars Mineral - manure
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Mars Mineral - carbon black
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IMS - XR gauges
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IMS - long products
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General Carbide
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Ci Medical Technologies
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Mitsubishi - MEPPI video
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Swagelok direct mail
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Oerlikon - TURBOVAC postcard
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Homewood jacking rig mailer
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Teddico - While-In-Use Covers PR
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Leybold - VACUBE PR
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Penn Machine - John Santerlas PR
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IMS AIST tradeshow presence
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West Penn Wire booth
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IMS - brochures
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S&S Refractories
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General Carbide
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Advertising
Brochure
Direct Mail
eBlast
Advertising
Website
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The Driving Force Behind an Integrated Marketing Campaign Targeted to the Automotive Industry

To help Tier 1 and Tier 2 suppliers understand the wide range of tungsten carbide finished tooling that General Carbide Corp. (GCC) manufactures for Stamping/Lamination, General Metalforming and Specialized Fastener applications, LEVY Industrial created a variety of marketing content for educating engineers and purchasing agents about the advantages of switching to GCC.

The tools we developed and implemented to help GCC explain its capabilities are:

  • Full Page, Full Color Ad and Advertorial in Automotive Design & Production (AD&P) Magazine
  • Direct Mail Campaign for Distributing a 4-page Brochure to Qualified Prospects
  • Market-Specific Website (www.gencartooling.com)
  • Banner Ads Placed on Websites of AD&P and Other Trade Publications
  • E-Blast
  • Pull-up Banner for use at trade shows and conferences

As a result of this initiative, GCC has made significant inroads to becoming a valued supplier of automotive tooling that extends die life reduces downtime and increases productivity.

Review Our Other Projects>>
Let’s Start a Project>>

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Jim Silverton

Technical Advisor

Jim comes to Levy Industrial with a storied background in the operations of the hot-dip galvanizing process at a major wire manufacturer. Strengthened by his experience there, Jim has become a galvanizing force among his colleagues and clients at Levy Industrial.

Amanda Uhme

Director of Account Management

Director of Account Management Amanda Uhme joined Levy Industrial in 2015 after working in the non-profit sector. She works directly with clients, vendors and the internal Levy team to ensure all projects are out the door on time, on budget & on spec. A graduate of the George Washington University, she holds a BS in Political Communication and MPS in Political Management. In her free time she enjoys cycling, kayaking, and reading non-fiction.

Cathy Snyder, Marketing Automation Leader

Cathy Snyder

Marketing Automation Leader

Cathy Snyder is marketing automation leader. She collaborates with our team of designers, writers, and producers and data analytics experts to streamline content. tracking, reporting, metrics, and workflows. She is an accomplished watercolorist.

Michael Bosco

Database Specialist

Mike Bosco is an interactive developer, working on the front end of sites. He is a graduate of ITT. Mike’s into fantasy trading cards games and travels to regional tournaments.

Benjamin Walsh

Manager, Digital Services

Benjamin joined Levy Industrial in 2016 as a Web Developer, building polished websites with a focus on user experience and client satisfaction. A graduate of Carnegie Mellon University, he is also passionate about socially-conscious songwriting, writing, animals, and helping people.

Steve Abrams

Sales Channel Specialist

Steve has vast experience in developing sales channel strategies for both small and large companies in the metalworking sector. He was a product manager at Kennametal and president of Greenfield industries. He brings his experience to Levy Industrial helping metalworking clients develop their marketing strategies, sett up distribution networks, and create promotions to support distribution sales.

Trisha Etherington

Accounting Manager

Account Manager Trisha Etherington joined Levy Industrial in 2008 after working as a circulation sales and marketing executive at Trib Total Media/Gateway. She is a graduate of Indiana University of Pennsylvania, where she earned a bachelor’s degree in marketing. Trisha overseas the lifecycle of all projects and ensure their successful completion.

Dan Kerekes

Senior Art Director

Senior Art Director Dan Kerekes, an accomplished graphic designer with more than 20 years of experience, launched his career with Levy Industrial in 2004. His passion for good design, strong creative, and commitment to the success of our clients is a tremendous asset to the firm. He is a graduate of the Art Institute of Pittsburgh, where he earned a degree in visual communications.

Deborah Stein

Branding Manager

Deborah has been with the firm since its inception and offers expertise in strategic planning, copywriting and branding strategies. Known for her exceptional creativity, Deborah excels at uncovering compelling angles in which to promote a product or service. Her work has been recognized by numerous organizations, including the Direct Marketing Association and Women in Communications. Deborah earned a degree in psychology from Point Park University.

Todd Miller

Content Manager

Todd joined Levy in 1990 as director of public relations after serving as a former lobbyist for the Chemical Manufacturer’s Association and as a producer for the McLaughlin Group in Washington, D.C. Todd’s work in public relations and media relations has been recognized by the Public Relations Society of America (PRSA) and the International Association of Business Communicators. Todd is a graduate of the University of Michigan with a bachelor’s degree in history.

Charlie Sylak

Director, Business Development

Charlie has more than 30 years of corporate management experience including strategic planning, research and marketing. Since joining Levy MG as new business development manager, Charlie has been instrumental in helping clients formulate effective market development strategies, public relations, as well as employee and crisis communications. He is a graduate of Duquesne University and is named in Who’s Who in Finance and Industry.

Francois Gau

Owner, President & CEO

Francois Gau is owner, president and CEO of Levy Industrial. For more than 20 years, he delivered impressive results at Kennametal and Honeywell Aerospace by developing and implementing marketing and growth strategies, and in operations management. Francois has a special interest in IIOT technologies. He holds an MBA and completed the competitive strategy program at Kellogg School of Management at Northwestern University. He is a native of France, where he studied business, mathematics and physics. Francois is a board member of the Alzheimer’s Association, Greater Pittsburgh Chapter, and GlobalPittsburgh. He enjoys golfing, flying private aircraft and traveling.

Lisa Wittig

VP, Creative & Operations

Lisa has been with Levy Industrial for more than 28 years. As vice president, creative and operations director, her leadership and oversight has been a force behind Levy’s exceptional client retention rate and the print and design awards that Levy has amassed. In addition to her creative talents, Lisa has developed systems and technologies that have been instrumental in the agency’s growth. She is a graduate of Edinboro University of Pennsylvania, where she earned a bachelor’s degree in communication graphics.

Dave Levy

Sales

Dave Levy launched Levy Industrial more than 30 years ago after honing his skills as an advertising executive for a number of prominent Pittsburgh agencies. Known for his energy and creativity, Dave has built a highly regarded agency that services many of the region’s most reputable and well-known corporations and institutions by hiring top talent, focusing on exceptional service and developing creative, award-winning communications. Dave is a graduate of Duquesne University’s School of Business.